Insights
New Business & Order Entry
Capturing life and annuity business, validating it before submission, and moving usable data into the systems that decide and administer it.

The Building Block Principle: Why Headless Infrastructure Changes What Carriers and Distributors Can Build
Zinnia's headless architecture exposes seven core insurance functions as composable APIs — lead submission, illustration, suitability, digital application, document generation, submission, and in-force servicing. Each works independently. Each connects to the next. What gets built with them is up to you.
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Building the Standards That Will Power the Next Decade of Annuity Connectivity
This year, a group of forward-looking carriers will onboard to Zinnia inforce servicing technology, powered by Zinnia Live, using new IRI-approved REST/JSON messaging standards — bypassing legacy XML entirely. Zinnia holds a seat on the IRI Messaging Standards Governance Committee and is helping co-author the standards that will shape how the industry operates for decades.
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Scaling Insurance Through Ecosystem-Driven Platforms
The insurance industry stands at a critical inflection point. After decades of incremental change, we're witnessing a fundamental shift toward ecosystem-driven..
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Rewiring Insurance: Zinnia's Vision for Blockchain, AI, and APIs
In a revealing interview with CXO Today, Josh Everett, CEO of Zinnia India, outlined how emerging technologies are fundamentally reshaping insurance infrastructure. Learn about Zinnia's strategic approach to integrating blockchain, artificial intelligence, and API-first architecture.
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