Zinnia is a New Tech Company, But Not New to Insurance.

For almost twenty years, we have brought together insurance experts with entrepreneurs from the fields of technology and data science to deliver new products for the life and annuities industry. We have invested in our technology platforms and capabilities and innovated to deliver full-stack digital services.  Zinnia will build on these innovations – creating brand-new products and value-add data capabilities.

We’re focused on transforming the life and annuity industry from end to end so that the experience is exceptional for everyone: consumers, advisors, insurers, and reinsurers.

abouthero
about hero mobile

A Passion for Our Industry

We are creating the Open Insurance experience for life and annuities.


A Purpose For Our People

Powering exceptional insurance experiences for one and all.

ice cream image

We are Driven by our Values

Pursue Excellence

Pursue Excellence %D1%82%D1%83%D1%86

Pursue Excellence

Strive for excellence, not perfection.
Fail fast, often, and forward.
Do today, not tomorrow.
Focus on outcomes.
Keep promises to each other and our clients.

Embrace Adventure

Embrace the Adventure 1

Embrace Adventure

Maintain an open mindset.
Be excited about change.
Look at the glass half full.
Challenge the status quo.
Speak up.

Collaborate & Win Together

wintogether

Collaborate & Win Together

Put people first.
Believe in yourself and others.
Everyone is empowered.
Want to win.
Commit to a great culture.

Proven Track Record of Results *

40+

Life, Annuity, and Retirement Client Partners

180+

Fund
Companies

$100B

Assets Under Administration

120+

New Products Launched

1M+

Sales Reps and
Entities Supported

30+

Successful
Conversions

2000+

Variable Funds
Calculated Nightly

$300B+

Separate Account
Assets Managed

$1B+

in Daily Trades


*Information is across various Zinnia subsidiaries, including SE2, LLC, a licensed third-party administrator.

Awards & Recognition

2019-Globee-Gold-transparent
Globee Awards
SVUS-logo
SVUS Awards
~ai-b004b192-549a-4d32-9b06-9ed8315bb821_
Silver Enterprise Product of the Year – Financial Software 2022 Best in Biz Awards
Best in Biz Gold
Gold Best New Product of the Year – Enterprise for 2022 Best in Biz Awards