An open experience
for Life and Annuities.

Zinnia seeks to deliver exceptional insurance experiences to one and all.
Welcome to Open Insurance.

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Zinnia is Where Complexity Ends and Simplicity Begins

By merging decades of industry expertise with advanced technology, Zinnia seeks to transform the life and annuity experience from end-to-end. We will empower our clients to innovate and launch products faster, to buy, sell, manage, and service products more effectively, and to better serve their customers.


Data that creates meaningful 


Easy-to-use, interactive buying experience.


A single source of truth.

Explore Zinnia Open Insurance › Experiences:

Open › Insurer

Expanding opportunities in the Life and Annuity Market
Makes it easier and faster for insurers to build, launch, manage, and service life and annuity products for consumers and advisors.

Open › Advisor

Improving the Way Advisors Do Business
Transforms how insurers and advisors work together and streamlines the selling, servicing, and managing of consumers.

Open › Consumer

Modernizing the Digital Experience
Deepens the relationship between customers and insurers through meaningful interactions that ensure customers are better protected and can improve their wellbeing.

Zinnia turns data into
insights, delivering better
outcomes for everyone

Zinnia Open insurance will bring real-
time data sharing and transparency
to make life & annuities work better for
consumers, advisors, and insurers.


We’re Not Waiting for the Future

Zinnia Open Insurance will bring together people, data, and technology to create life and annuity experiences that exceed expectations and accelerate ideal outcomes.

More Innovative. More Modern. More Dynamic.