Reinventing the Digital Experience People Want, When and How They Want It

The Zinnia OpenConsumer Experience strengthens relationships by going above and beyond consumers’ expectations no matter how they connect.

Give People a Better
Overall Experience

From quote and purchase to online self-service portal, Zinnia offers an intuitive experience today’s modern consumers demand. Personalized content on our customer engagement platform builds deeper relationships, trust, and loyalty.

Strengthen Relationships with the
OpenConsumer Experience

Seamless Onboarding

Fulfill consumer demand in real-time with instant quotes and needs analysis, a faster and intuitive application process, and the ability to work with or without advisor assistance.

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Self-Service Portal

24/7 access empowers consumers to make policy adjustments, change beneficiaries, update addresses, take loans and make withdrawals, schedule appointments, and save and track applications from any device.

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Engagement & Loyalty

Build deeper relationships through a wellness rewards program that encourages consumers to set goals and get trusted advice for navigating life’s challenges.

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Make Valuable Financial Products Easier to Understand, Buy, and Manage

Create the personalized journey consumers are demanding by combining relevant content about life and annuity products with a more intuitive buying experience, a simple account management portal, and on-going wellness education.

I earn rewards while learning valuable new things, including managing my money and my health. For example, eating right to live longer.
Customer Engagement User