Topic
Agency & Distribution Management
Running a book of business and a producer network: client and case context, hierarchies, licensing, eligibility, and compensation.
Insights
All insightsScaling Insurance Through Ecosystem-Driven Platforms
The insurance industry stands at a critical inflection point. After decades of incremental change, we're witnessing a fundamental shift toward ecosystem-driven platforms built on strategic partnerships.
Read moreJune 10, 2025The Insurance Time Machine
Imagine you're an archaeologist in the year 2050, excavating the ruins of today's insurance industry. A fascinating story emerges about the distribution models that thrived and those that faltered.
Read moreJanuary 16, 2025Navigate the Future of Insurance
In today’s rapidly evolving insurance landscape, digital transformation isn’t merely an option—it’s the difference between market leadership and obsolescence. As..
Read moreJanuary 16, 2025Navigating The Distribution Evolution
A Blueprint for Modernization in Insurance Let’s face it: the traditional insurance distribution model is undergoing seismic changes. Independent channels..
Read moreFebruary 18, 2026The Next Sale Starts With the Last One
The annuity industry has become very good at selling. Paul Tyler, Head of Industry Relations, argues it needs to become just as good at servicing — and explains why the carriers that make post-issue experiences seamless will own the next decade of growth.
Read moreNovember 19, 2025How AI is Lowering the Barrier for Annuity Sales
In a feature for InsuranceNewsNet, Zinnia CEO George Esposito shares his vision for how AI is transforming annuity distribution, turning wealth advisors into informed retirement experts while building consumer trust through transparency.
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The Value Is in the Conversation
Tina Beckwith, CMO of LIMRA and LOMA, debriefs the inaugural Best Minds Retirement Symposium and explains why the industry can only fix the annuity perception problem together. She unpacks a counterintuitive discovery — that AI is scraping the industry's own myth-busting content and surfacing the myths as fact — makes the case for plain language over jargon, and argues annuity awareness should be always-on, not a single month.
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Made by Distribution, for Distribution — How AmeriLife's Actuary Builds Products That Actually Sell
Ryan Hinchey has one of the more unique résumés in the annuity business: actuary, Amsterdam expat, Silicon Valley insurtech veteran, and now SVP of Product Innovation at AmeriLife — one of the country's largest distributors of annuity, life, and health products. In this episode, Ryan walks through the three models AmeriLife uses to partner with carriers on product development — exclusive, leverage, and proprietary — and why the best ideas increasingly come from the IMO level, not the home office.
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Why Half Our Company Are Engineers: Reinventing the IMO
Patrick Kelly, Co-Founder and CEO of Signal Advisors, breaks down his IMO 4.0 thesis — the idea that modern IMOs should implement best practices through technology, not just teach them. From founding RepPro to building an AI-native IMO in Detroit, Patrick shares what it took to create features like One Click Annual Review, TruePay, and Pay Later Marketing that are changing how advisors run their businesses.
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Zinnia Launches a New SmartOffice Experience to Simplify Work for Life and Annuity Advisors
Zinnia announces a modernized SmartOffice experience with simplified navigation, streamlined workflows, and expanded mobile servicing for life and annuity advisors.
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Zinnia Announces New Strategic Relationship With LPL Financial to Streamline Insurance Fulfillment
This relationship brings the wide variety of insurers and policy options on the Zinnia Marketplace to the largest broker-dealer* in the U.S., helping make life insurance processes seamless GREENWICH, Conn., Sept. 25, 2024 — Zinnia, a leading life annuity insurance technology services company, and LPL Financial (LPL) announced today a strategic relationship providing LPL’s network [ ]
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Musings from the LIMRA Distribution Conference
The LIMRA Distribution Conference is a great place to get the latest updates on the state of the industry, and we spent several days in Orlando last week attending sessions and meeting with customers and prospects time well spent! In addition, this conference provides an opportunity to get caught up on trends in distribution, and we continue to get a worrying picture.
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Zinnia Introduces Headless Order Entry Capabilities to Power the Next Era of Insurance Distribution
Zinnia launches headless annuity order entry capabilities, enabling carriers and distributors to integrate directly and build their own digital front-end experiences while retaining full control of the user interface and workflow.
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1891 Financial Life Launches Zinnia’s Hybrid Origination Solution
1891 Financial Life Launches Zinnia’s Hybrid Origination Solution. It’s a great mission, and one that Zinnia is proud to support by providing hybrid distribution technology to modernize the life insurance purchase experience for 1891 Financial Life advisor partners and clients. 1891 Financial recently launched the electronic application (e-App) that is part of our Hybrid Origination platform.
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