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New Business & Order Entry

Capturing life and annuity business, validating it before submission, and moving usable data into the systems that decide and administer it.

July 14, 2026

The Building Block Principle: Why Headless Infrastructure Changes What Carriers and Distributors Can Build

Zinnia's headless architecture exposes seven core insurance functions as composable APIs — lead submission, illustration, suitability, digital application, document generation, submission, and in-force servicing. Each works independently. Each connects to the next. What gets built with them is up to you.

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March 13, 2026

Building the Standards That Will Power the Next Decade of Annuity Connectivity

This year, a group of forward-looking carriers will onboard to Zinnia inforce servicing technology, powered by Zinnia Live, using new IRI-approved REST/JSON messaging standards — bypassing legacy XML entirely. Zinnia holds a seat on the IRI Messaging Standards Governance Committee and is helping co-author the standards that will shape how the industry operates for decades.

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August 21, 2025

Scaling Insurance Through Ecosystem-Driven Platforms

The insurance industry stands at a critical inflection point. After decades of incremental change, we're witnessing a fundamental shift toward ecosystem-driven platforms built on strategic partnerships.

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July 1, 2025

Rewiring Insurance: Zinnia's Vision for Blockchain, AI, and APIs

In a revealing interview with CXO Today, Josh Everett, CEO of Zinnia India, outlined how emerging technologies are fundamentally reshaping insurance infrastructure. Learn about Zinnia's strategic approach to integrating blockchain, artificial intelligence, and API-first architecture.

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June 1, 2026 · Product Updates

Zinnia Introduces Headless Order Entry Capabilities to Power the Next Era of Insurance Distribution

Zinnia launches headless annuity order entry capabilities, enabling carriers and distributors to integrate directly and build their own digital front-end experiences while retaining full control of the user interface and workflow.

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August 6, 2025 · Partnerships

Zinnia Announces Major Cloud Migration Milestone to Support Processing of Over 55% of Digital Annuity Sales in U.S.

Zinnia, a leading life and annuity (L&A) insurance technology company, today announced a significant technology milestone: the migration of Zinnia’s core order entry solution, AnnuityNet, to Amazon Web Services (AWS). Zinnia processes over 55% of annuities submitted by the bank and broker-dealer community in the U.S., now running on AWS infrastructure.

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January 6, 2023 · Partnerships

1891 Financial Life Launches Zinnia’s Hybrid Origination Solution

1891 Financial Life Launches Zinnia’s Hybrid Origination Solution. It’s a great mission, and one that Zinnia is proud to support by providing hybrid distribution technology to modernize the life insurance purchase experience for 1891 Financial Life advisor partners and clients. 1891 Financial recently launched the electronic application (e-App) that is part of our Hybrid Origination platform.

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January 12, 2026 · Partnerships

Royal Neighbors of America® Modernizes Annuities Processing with Zinnia

Royal Neighbors of America launches The Policy Processor (TPP) with Zinnia, becoming the first carrier to process annuities on the AI-powered platform for streamlined case management.

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September 25, 2024 · Partnerships

Zinnia Announces New Strategic Relationship With LPL Financial to Streamline Insurance Fulfillment

This relationship brings the wide variety of insurers and policy options on the Zinnia Marketplace to the largest broker-dealer* in the U.S., helping make life insurance processes seamless GREENWICH, Conn., Sept. 25, 2024 — Zinnia, a leading life annuity insurance technology services company, and LPL Financial (LPL) announced today a strategic relationship providing LPL’s network [ ]

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