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QUOTES & ILLUSTRATIONS

Compare the product. Show the outcome. Carry the case forward.

Quoting helps advisors narrow the options. Illustrations help them understand how a product is designed to perform over time. Zinnia connects those decisions to the next step, so selected case data can carry forward through supported integrations and reduce re-entry when the application begins.

Three jobs inside one buying journey

Quotes and illustrations are often grouped together because they sit next to each other in the sales process. They are not interchangeable. The buyer should be able to see which job each capability performs and how the handoff works when a case moves forward.

LIFE INSURANCE QUOTING

VitalQuote

Compare participating carriers’ term and guaranteed universal life products side by side with the detail an advisor needs to evaluate the options. The tool presents the comparison; the advisor makes the call.

  • Term and guaranteed universal life products
  • Premiums, features, riders, surrender charges, and health questions
  • Client-ready forms and PDF outputs
  • Handoff of captured client data into WinFlex to reduce re-keying

ANNUITY RATE COMPARISON

VitalAnnuity

Compare annuity rates and product information, as provided by participating carriers, across fixed, indexed, and variable annuities.

  • Carrier rates refreshed on a regular schedule
  • Side-by-side product comparison
  • Carrier and product information as supplied by participating carriers
  • Direct access to product form PDFs

ILLUSTRATIONS

WinFlex

Run multi-carrier illustrations using carrier-approved illustration logic from shared case data and carry the result into life order entry.

  • Single-entry multi-carrier workflow
  • Advanced sales-design capabilities
  • Case saving and sharing
  • LifeSpeed order-entry integration

Where quote and illustration platforms differ

Compare the platforms on product depth, carrier-approved outputs, data quality, and what happens after selection. Comparison tools present carrier-supplied product data for evaluation; they do not rank or recommend a product, and availability varies by carrier and state.

01

Depth of product information

Can users compare the details that actually matter to the choice, not only the headline premium or rate?

02

Illustration breadth and carrier alignment

How many carriers and products can run through a consistent workflow? Look at whether outputs follow each carrier’s approved illustration formats, advanced case design, and the burden of maintaining separate carrier tools.

03

Data that carries forward

What happens after a product is selected or an illustration is complete? Where integrations support it, reusing client and case data reduces re-entry and rework when the application begins. Ask which fields carry forward for the carriers and products in scope.

04

Fit for the distribution model

BGAs, IMOs, broker-dealers, carriers, and advisor platforms need different permissions, integrations, and levels of control. The platform has to fit the operating model.

How the workflow connects

The process should move from client context to comparison, illustration, application, and underwriting with as little rebuilding of the case as the integrations allow. VitalQuote can pass captured client data into WinFlex. WinFlex can then carry supported illustration data into LifeSpeed for life insurance order entry. Which fields carry forward depends on the products, carriers, and integrations in use.

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CRM

Client and household context assembled before any product comparison starts.

Quote / Rate Comparison

Term, GUL, and annuity options narrowed with the detail an advisor needs to evaluate the options.

Illustration

Multi-carrier illustrations run from shared case data rather than separate carrier tools.

Order Entry

Supported case and illustration data moves into the application, reducing what has to be entered again.

Underwriting

Completed application data continues into underwriting and case orchestration.

Connected to what comes next

CTA Illustration

Move from comparison to action

Zinnia connects life quoting, annuity rate comparison, multi-carrier illustrations, and application workflows so the case can keep moving once the advisor has selected a product. Zinnia provides the technology; the advisor and their firm own the product decision.