A Zinnia Podcast
The L&A Hub
Welcome to The L&A Hub — where life insurance and annuities get put to the test. Host Paul Tyler sits down with leaders from carriers, distributors, partners, and startups to break down the experiments, decisions, and systems driving real change. What worked, what didn’t, what they learned — and what’s next. New episodes weekly. Brought to you by Zinnia.
Hosted by Paul Tyler
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"A Garage Full of Mac Minis" — AI, Angel Investing, and the Next Wave of L&A Innovation
James Wong built a massive IMO from scratch, sold it to a Fortune 500, and then launched The Founder's Chair — an insurance-focused angel investing platform that has funded 17 companies and deployed $11M+ in two and a half years. He breaks down what AI is actually doing to startup teams right now and shares his unfiltered read on the LPL-Anthropic deal and why it overnight made the biggest firms every startup's competitor.
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Why Half Our Company Are Engineers: Reinventing the IMO
Patrick Kelly, Co-Founder and CEO of Signal Advisors, breaks down his IMO 4.0 thesis — the idea that modern IMOs should implement best practices through technology, not just teach them. From founding RepPro to building an AI-native IMO in Detroit, Patrick shares what it took to create features like One Click Annual Review, TruePay, and Pay Later Marketing that are changing how advisors run their businesses.
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"The InsurTech Petting Zoo Is Over" — And What Comes Next
Nick Gerhart — former Iowa Insurance Commissioner, insurtech investor, and now COO of Homesteaders Life — makes the case that smaller carriers can finally outmaneuver the big guys. He talks about building adjacencies around pre-need insurance, why the AI governance framework needs rethinking, and why his single piece of advice to every insurance professional is the same: don't do nothing.
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We Figured Out Pet Insurance — Why Not Fertility?
Cally Myhrum, founder of Lotus Fertility Insurance, shares how a personal experience led her to build the first fertility protection product embedded in life insurance. With IVF costing $60-70K and no individual coverage options, she's creating a $265 billion blue ocean — and carriers are paying attention.
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Building an Insurance Company from Scratch
Michelle Gordon, COO of Axonic Insurance, reveals how a startup grew to $2.1B in issued annuities in its first year — with its own cloud-built policy admin system and 125 employees. Plus, her passionate case for why the SEC's 1987 ruling on financial planning is harming American retirees and the insurance industry alike.
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From the Rangers to Reinventing Annuity Applications
Andrew Barnett, VP of Technology Innovation at FIG, shares how a stint in minor league baseball led him to one of the most forward-thinking tech teams in insurance distribution. He breaks down FIG's work at the IRI hackathon — including an AI agent that calls clients to gather application data — and makes a compelling case for why the industry needs to stop planning to 2028 and start shipping in weeks.
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Where's My Money? Solving Insurance's Last Mile Problem
Moshe Golomb, CEO of Juice Financial, tackles the $10 trillion check problem still plaguing insurance. After 26 years digitizing payments across retail and banking, he's bringing Uber-like transparency to insurance disbursements — from death claims to annuity payments to international stablecoins. Plus: why 20% of insurance costs are fraud, and how open banking is changing the game.
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Life Insurance That Helps You Live Longer
Darren Rowe, CEO of Kadance, explains how his precision health management program is changing life insurance from a death benefit into a living benefit. Learn how genetic testing, cancer navigation, and pharmacogenomics are being embedded into life insurance policies — and why Nationwide bet on this approach.
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Ash Sawhney On The Future Of Underwriting And AI
Paul Tyler speaks with Ash Sawhney, President and Chief Revenue Officer of Zinnia, about the transformative changes in the life insurance and annuity sectors. They discuss the evolution of underwriting, the impact of technology and AI, and the entrepreneurial journey within the insurance industry.
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