VitalQuote
VitalQuote is a life insurance quoting platform that lets advisors compare term and guaranteed universal life products side by side with the detail an advisor needs to evaluate the options. Advisors can evaluate premiums, features, riders, surrender charges, and health questions across a broad shelf of products rather than sorting on headline premium alone. The platform produces client-ready forms and PDF outputs for presentations and case files. Captured client data can hand off into WinFlex, so illustration work begins with less re-keying of what was already entered.
Key Benefits
Compare term and GUL products side by side
VitalQuote covers a broad shelf of participating carriers’ term and guaranteed universal life products in one comparison view. Advisors can narrow the field quickly and see how the leading options differ before committing to a direction with the client.
See the detail that shapes the evaluation
Premiums are only the starting point. VitalQuote surfaces features, riders, surrender charges, and health questions alongside pricing, so advisors can weigh the options on the terms that matter to the client rather than on a single number. The tool presents the data; the advisor makes the call.
Produce client-ready output without extra work
Comparisons export as client-ready forms and PDF documents suitable for presentations and case files. Advisors leave the quoting session with material they can share immediately, and firms get a consistent record of what was presented.
Carry the case forward instead of rebuilding it
Client data entered in VitalQuote can pass into WinFlex for illustration work. Reducing the re-keying step between quoting and illustration shortens the path to application and cuts down on the transcription errors that create downstream exceptions. Ask which fields carry forward for the carriers and products in scope.
What Makes It Different
Depth beyond the headline premium: Riders, surrender charges, and underwriting health questions sit next to pricing in the same comparison, giving advisors the substance for their own evaluation rather than a ranked price list. VitalQuote does not rank or recommend a product.
Focused life insurance coverage: A dedicated shelf of term and guaranteed universal life products keeps the comparison relevant to the mortality-protection conversation instead of diluting it across unrelated product lines.
Handoff into WinFlex: Captured client data can move into the illustration workflow with reduced re-entry, connecting quoting to illustration and, through LifeSpeed, on to life order entry. Field coverage varies by carrier, product, and integration.
Presentation-ready by design: Client-ready forms and PDF outputs come out of the quoting workflow itself, so advisors are not rebuilding comparisons in separate documents before a client meeting.
